Know-How

Choosing the first investor - what startups should look out for

Choosing the first investor - what startups should look out for

The path from promising start-up to successful company is full of challenges. One of the most decisive is the choice of the first investor. This not only brings capital, but also has a significant influence on the strategic direction and growth of the company. Find out how to choose the right investor and which factors are decisive.

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Six findings from the Up2B fundraising programme

Six findings from the Up2B fundraising programme

Founding a start-up often requires considerable initial investment. While some startups can be funded through bootstrapping, venture capital funding is often necessary. The Up2B Accelerator Fundraising Programme offers valuable insights from VCs, lawyers, financial experts and successful founders.

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Sustainability Focused Startups in BW

Sustainability Focused Startups in BW

Discover our ecosystem map of sustainability-focused startups. These innovative companies are driving change towards a greener future with their sustainable solutions. From environmentally friendly technologies to social initiatives - be inspired by the creative approaches and visionary founders.

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VSOP for start-ups - opportunities and challenges

VSOP for start-ups - opportunities and challenges

A Virtual Stock Option Plan (VSOP) is an effective way for start-ups to attract and retain talented employees in the long term. VSOPs allow them to acquire company shares at attractive conditions, which increases motivation and promotes identification with the company.

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How VCs select their investments

How VCs select their investments

Every VC (venture capitalist) has their own specific criteria for selecting start-ups for investment and the decision depends on different factors. However, the following five points are equally important for VCs:

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Female Founded B2B Startups in BW

Female Founded B2B Startups in BW

Our Female Founder Map for B2B startups from Baden-Württemberg presents a diverse group of talented female (and male) founders who are transforming the economy with their innovative solutions. From technology to environmental protection - each team is passionate about their mission.

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Unit Economics: The key to sustainable growth

Unit Economics: The key to sustainable growth

Unit economics are crucial in the world of start-ups. They analyse revenue and expenses down to the smallest identifiable unit, such as a subscription in SaaS startups. These metrics provide valuable insights into the financial health and scalability of your business.

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