Corporate design: Visual identity of the company

Corporate design refers to the consistent visual appearance of a startup, which manifests itself in logos, colour schemes, fonts and other design elements and strengthens the brand identity. This visual strategy is crucial to creating a consistent brand image that is recognisable and effectively communicates the company's values and messages. By carefully developing and maintaining a cohesive corporate design, startups can differentiate themselves in their market segment and build a strong emotional connection with their target audience.