The decision to found a startup is much more than just an idea - it is an intensive, challenging process. When you're building a company, it's not about starting something on the side. You have to be ready to fully commit to the adventure.
Start-ups are characterised by speed, agility and innovation. However, more and more often we hear in conversations from the scene: "We are losing valuable time due to regulatory uncertainty." EU regulations in particular, such as the Digital Markets Act (DMA) or the AI Act, pose challenges for young companies - but also offer opportunities.
A few years ago, artificial intelligence was just a buzzword. Today, it has become an integral part of everyday business life, especially in the start-up environment. The development is clearly recognisable: AI-based business models are now among the most sought-after innovations on the market - and are at the top of investors' agendas. But why is that?
The European startup ecosystem is growing...
A start-up's first round of financing often determines its success or failure. Angel investors play a key role here: they invest at the earliest stage, when traditional venture capitalists are still waiting. However, angels not only bring capital, but also valuable experience, industry knowledge and contacts. It is therefore crucial to understand what they look for and how start-ups can win them over.
At innoWerft, we work a lot with very early-stage start-ups. In pitch decks, I almost always find at most a coy slide about the team, which is usually presented quite cautiously during the pitch. That's nice, but certainly wrong. Because: a first-class team turns a second-class idea into a great business, and a second-class team can't even get a first-class idea off the ground.
The term sheet is the foundation of every financing round. It lays the foundation for successful collaboration between founders and investors and protects both sides from misunderstandings later on. But what makes this document so important - and how can it help your startup?
Founding and managing a start-up is like an adventure through a labyrinth - a complex endeavour characterised by numerous crossroads, dead ends and unexpected turns. Each phase of this process harbours specific challenges, but also opportunities. The key to success is a combination of courage, a willingness to learn and a carefully balanced strategy. Perfection is not necessary, as it is often feedback and practice that make the decisive difference.
As a founder, you are often in the situation of having to present your company - be it in front of investors, partners or your team. And to be honest, public speaking can be nerve-wracking, especially when a mistake creeps in and you get annoyed. Maybe you've lost your train of thought for a moment. But here's the good news: your audience won't even notice most mistakes.