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What are deal-breakers and why are they important in negotiations?

by innoWerft | Feb 14, 2024 | Glossary entry

Deal breakers are decisive factors or conditions in negotiations which, if not met, can lead to the failure of an agreement or investment.

What is deal flow and why is it important for investors?

by innoWerft | Feb 14, 2024 | Glossary entry

Deal flow refers to the continuous stream of investment opportunities that reach investors and venture capital companies for evaluation.

What are Daily Active Users (DAU) and why are they important? What are Monthly Active Users (MAU) and why are they important?

by innoWerft | Feb 14, 2024 | Glossary entry

aily Active Users (DAU) refers to the number of unique users who use a product or service within a day, while Monthly Active Users (MAU) refers to the number of unique users who are active within a month.

What is Customer Lifetime Value (CLV) and why is it important?

by innoWerft | Feb 14, 2024 | Glossary entry

Customer Lifetime Value (CLV) is an important key figure that quantifies the total net revenue that a company can expect over the entire duration of its relationship with a customer.

What is the customer journey and why is it important for businesses?

by innoWerft | Feb 14, 2024 | Glossary entry

The customer journey describes the entire path that a customer takes from the first perception of a product or brand to the final purchase decision and beyond.

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